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COLONNA Metropolitan Beauty Makers interviews its customers: Francesca Chelli

Milan, 5 September 2019

We like to tell, through a few simple questions and answers, who our customers are, engaging them in a short, informal interview to share their stories, with a focus on how they live their beauty in their intense daily lives (work, family and leisure) their relationship with Milan, what they appreciate about our salon and our work.

Today we present and interview Francesca Chelli.
Francesca, worked for several years in various multinational companies, including Lever e Atkinsons, divisions of Unileverand for Oriflamecompanies in which he held various positions in the marketing, sales and communication areas in Italy and abroad, mainly in London and Brussels.

Back in Italy, she became responsible for the start-up and launch of Nespresso as General Manager, and was in charge of the company's implementation in the territory, and oversaw its growth and management, taking care of the concept and the opening in Milan of the first Nespresso boutique the world.

In 2009, eager to experience business outside of a monolithic structure, she took the step of leaving Nespresso, which had in the meantime become an icon in the Italian coffee market, and entered the arena of business consulting as a freelancer.
Today she deals with repositioning and relaunching luxury brands for companies in various sectors. She periodically speaks as a speaker in Management courses at Luigi Bocconi University, where she graduated.

Although Francesca is a very busy woman, she always finds time for sports, takes great care of her diet, likes to cook for others and follows a healthy lifestyle. She is married, has two daughters, and two dogs, strictly female.

  • How would you describe yourself if you had to use three words?
    Creative, positive, sensitive.
  • Tell us about yourself, what do you do in life?
    I work mainly in communication and today I like to inspire people with my words and style to the point of becoming a communication testimonial myself.
  • How would you describe your look/style?
    I have a very personal style, a mixture of sophistication, glamour and simplicity. I draw from the designers I love and the fashion shows I follow, but then I put my own touch on it.
  • For her, glamour is...?
    Glamour is fun in always finding different and original looks for different occasions.
  • Milan for you is...?
    Milan is my city of the heart, I love it in all seasons, even in scorching heat or fog.
  • What are your favourite places in Milan?
    The Brera area is definitely my favourite and I am lucky enough to live there. But I also really like the area between the Catholic University and Corso Magenta.
  • What is the moment you remember with pleasure related to one of your hairstyles?
    The hairstyle for my 25th wedding anniversary. Simply fantastic!!
  • What is the occasion for which you cannot miss an appointment in our salon?
    Every opportunity is a good one! I have also shared this thought with my friends, who now frequent you. Coming to the COLONNA salon is an experience. You are immediately greeted by a very positive atmosphere by which you are infected. I, for example, let myself go in the capable hands and while they take care of my hair I unplug, relax and recharge! You know how!
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